Quantifying the Value of a Marketing Campaign

George Benaroya, a seasoned Global CFO with an illustrious career spanning renowned companies like Procter & Gamble, Tetra Pak, and Nivea, now brings his expertise to the forefront with NYC-Pros. Leveraging his unparalleled global exposure, having visited every country in the world and lived in 9 across Europe, Asia, and Latin America, Benaroya leads the effort in revolutionizing how large companies assess their marketing campaigns. 

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Drawing from his extensive experience as Global CFO in Private Equity, Benaroya understands the critical importance of quantifying the value of marketing campaigns for large companies. With a track record of spearheading M&As and Business Transformation initiatives, Benaroya offers a unique perspective that resonates with top-tier executives.

Our solution, "Quantifying the Value of a Marketing Campaign," is led by Benaroya and his team of highly talented graduate students at NYU. They specialize in meticulous data-gathering processes and advanced analysis techniques to provide actionable insights that enable companies to optimize their marketing strategies and maximize returns. Whether it's evaluating customer acquisition costs, measuring brand awareness, or analyzing campaign attribution, our comprehensive solutions are tailored to your specific business objectives.